Vivo X300 is again trending in India in 2026 because the X300 series has become bigger than one phone. The standard Vivo X300 arrived in India in December 2025, but the fresh news angle is the arrival and sale of Vivo X300 Ultra and Vivo X300 FE in May 2026. These phones are aimed at premium buyers who want strong cameras, high-end performance, long battery life, and new software features.

What Happened?

Vivo has expanded its X300 series in India with two new models: Vivo X300 Ultra and Vivo X300 FE. The two phones were launched in India on May 6, 2026, and became available for purchase from May 14, 2026, through Vivo India e-store, Amazon, Flipkart, and offline retail stores.

This means Indian buyers now have more choices in the X300 family. The regular Vivo X300 is the compact flagship option, the X300 Pro sits above it, the X300 FE is a compact premium model with a slightly different approach, and the X300 Ultra is the most camera-focused model in the series.

Vivo X300 2026 India Price and Availability

The standard Vivo X300 was launched in India on December 2, 2025. Its price started at Rs. 75,999 for the 12GB RAM and 256GB storage model. The 12GB + 512GB model was priced at Rs. 81,999, while the 16GB + 512GB model was priced at Rs. 85,999.

On Vivo’s official India store, the X300 12GB + 256GB model is listed at Rs. 75,999. The phone is shown with a 200MP ZEISS main camera, a 6.31-inch compact flat screen, OriginOS 6, MediaTek Dimensity 9500, a 6,040mAh battery, and 90W FlashCharge support.

For the newer 2026 models, the Vivo X300 Ultra is priced at Rs. 1,59,999 for the 16GB RAM and 512GB storage variant. The Vivo X300 FE starts at Rs. 79,999 for the 12GB + 256GB model and goes up to Rs. 89,999 for the 12GB + 512GB model.

Key Details of the Vivo X300 Series

The Vivo X300 series is mainly built around photography. The regular Vivo X300 uses a 200MP ZEISS main camera and a 50MP ZEISS APO telephoto camera. Vivo says the phone also supports 4K 60fps portrait video and AI image tools.

The Vivo X300 Ultra goes much further. Vivo’s official product page lists a ZEISS Master Lenses Collection with a 14mm ultra-wide camera, a 35mm documentary camera, and an 85mm telephoto camera. The 35mm and 85mm cameras are listed with 200MP resolution. The phone also supports separate 200mm and 400mm telephoto extenders for users who want a more camera-like shooting experience.

The Vivo X300 FE is designed as a compact flagship. It has a 6.31-inch screen, Snapdragon 8 Gen 5, a 6,500mAh battery, 90W wired charging, 40W wireless charging, IP68/IP69 protection, and a 50MP ZEISS telephoto camera with 3x optical zoom and up to 100x digital zoom.

Why Vivo X300 Is Trending in India

The main reason is simple: the X300 series now covers different premium price points. The regular X300 is already a high-end phone, but the X300 FE and X300 Ultra have brought fresh search interest in May 2026.

Search intent around “vivo x300 2026” is mostly about price, launch date, sale date, camera features, full specifications, offers, and whether the phone is worth buying in India. Top-ranking pages focus on headings such as price in India, availability, specifications, camera details, battery, launch offers, and FAQs. That is why readers searching this keyword are not only looking for a news update. They also want a clear buyer-friendly explanation.

Camera Is the Biggest Talking Point

Vivo is clearly positioning the X300 series as a camera-first flagship line. The regular X300 already has a 200MP ZEISS main camera. The X300 Ultra is aimed at serious mobile photography users with dual 200MP cameras, ZEISS optics, 4K 120fps video support, and optional telephoto accessories.

The Ultra model is not just competing as a normal Android flagship. It is trying to attract users who shoot concerts, travel scenes, wildlife, sports, portraits, and videos from longer distances. This is why Vivo is also selling camera accessories such as the 400mm equivalent ZEISS Telephoto Extender Gen 2 Ultra and the Vivo Imaging Grip Kit.

The X300 FE takes a more practical route. It keeps the compact screen size but still offers a 50MP ZEISS telephoto camera, 50MP main camera, 50MP front camera, 4K video support, and AI camera features. Some AI effects on the X300 FE will roll out in phases through OTA updates, according to Vivo’s official page.

Software and Update Promise

The Vivo X300 series runs on OriginOS 6 based on Android 16. This is important because Vivo has been trying to improve its software experience in India, especially in the premium segment. The standard X300 and X300 Pro listings on Vivo’s official store mention OriginOS 6, while the newer X300 FE and X300 Ultra also run Android 16-based OriginOS 6.

Vivo has also promised long software support for the new models. The X300 FE press release mentions 5 years of OS upgrades and 7 years of security updates. Reports on the X300 Ultra also mention the same long-term update support.

Impact in India

The Vivo X300 series matters because India’s premium smartphone market is becoming more camera-focused. Brands are not only competing on processors and display quality now. They are also using camera sensors, video tools, AI editing, long zoom, and accessories to attract high-end buyers.

The price also shows Vivo’s confidence in the ultra-premium segment. At Rs. 1,59,999, the X300 Ultra is clearly made for buyers who want a serious camera phone and are ready to spend more. The X300 FE, at Rs. 79,999, gives Vivo another option for users who want compact size but do not want the Ultra’s very high price.

Vivo has also highlighted its India manufacturing angle. The company says the X300 FE is made at Vivo India’s Greater Noida facility, which employs around 8,000 people. This helps Vivo connect the premium launch with its “Make in India” story.

Launch Offers and Buyer Benefits

Vivo is offering launch benefits on the X300 FE, including instant cashback on select bank cards, an upgrade bonus for select users, bundle discounts, and no-cost EMI options. The X300 FE bundle with the phone, ZEISS Telephoto Extender Gen 2, and accessory kit is listed at Rs. 95,997 after a Rs. 4,000 flat discount.

For the X300 Ultra, reports list a 10 percent instant cashback on select bank cards, one-year extended warranty, assured buyback options, V-Shield screen damage protection discounts, and Jio benefits with cloud storage and Google Gemini Pro benefits.

Buyers should read the terms carefully because bank offers, exchange bonuses, EMI benefits, and bundle prices can change by date, city, online platform, and stock availability.

What Happens Next?

The next thing to watch is real-world availability. The X300 FE and X300 Ultra went on sale from May 14, 2026, but stock may vary across Vivo stores, Amazon, Flipkart, Croma, Reliance Digital, Vijay Sales, and offline retailers.

Reviews and user feedback will also matter. The Ultra has a very high price, so buyers will want to know how its camera performs in Indian lighting, heat, long video recording, and daily use. The FE will be judged on whether it gives enough value at Rs. 79,999, especially when compared with other premium Android phones in India.

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Software updates will be another important point. Vivo has promised long update support, and some AI camera features are expected to arrive through OTA updates. Buyers should track official Vivo announcements for exact rollout details.

Should You Consider Vivo X300 in 2026?

The Vivo X300 series is best suited for users who care most about cameras, portraits, zoom, video, and premium design. The standard X300 is still the more balanced compact flagship choice. The X300 FE is for users who want a compact premium phone with a Snapdragon chip, big battery, and telephoto camera. The X300 Ultra is for serious mobile photographers who want top-end camera hardware and are comfortable with a very high price.

For most Indian buyers, the regular Vivo X300 and X300 FE will be easier to consider than the Ultra. But for camera lovers, the Ultra is the model that brings the strongest headline value in 2026.